Drug Rehab Costs Are Chump Change Compared To the Billions “Big Pharma” Spends On Marketing

Big Pharma is spending almost twice as much money on promotion as it does on research and development of new drugs – contrary to what they say. And the effects of all this promotion can be seen across the country where tens of thousands of prescription drug problems are treated at drug detox and drug rehab centers.

In 2004, according to researchers at Canada’s York University, Big Pharma spent nearly 25% of their $235.4 billion in sales, or about $60 billion, promoting its drugs – and that’s probably an underestimate, the researchers said. But in spite of the industry’s claims that research and development far exceeds all other costs, R&D expenditures were only 13.4%. The relentless marketing of drugs to the public as well as to doctors can’t help but be a factor in the soaring rates of prescription drug addictions and numbers of people requiring prescription drug detox and drug rehab.

Because of the endless television, print, radio and internet advertising, prescription drugs have become a way of life for most Americans. But Big Pharma’s promo costs are not just for advertising, they also include many other promotion activities. For example, Big Pharma promotes its brands directly to individual doctors in the hope their drug will be prescribed over another company’s drug. The industry averaged $61,000 per doctor promoting its drug brands to physicians across the country in 2004, the study said. Yet doctors and medical staffs can have trouble keeping up with all the drugs, according to articles in medical journals, causing mistakes such as wrong drug combinations, overdoses, and even addictions that result in patients becoming dependent or addicted and needing drug detox or drug rehab.

The authors limited their study to the United States because it is the only country for which sufficient information is available. The US is the world’s largest market for pharmaceuticals, representing 43% of global sales and promotion expenditures. With over 22 million prescription drug abusers, according to the Centers for Disease Control, America also probably has the most prescription drug deaths, addictions and prescription drug rehab treatments in the world. As for why our health care costs are also the highest in the world, one need look no further for at least one of those reasons: Big Pharma passes along its promotional costs to us in the price of its drugs.

The study claims that Big Pharma is market-driven, far from the research-driven, life-saving health-care industry it claims to be. But of course, we already know that by the increasing numbers of injuries and deaths caused by prescription drugs, and the sky-rocketing number of people needing a prescription drug rehab program.

Finding the Best Drug Rehab Program for Your Needs

Alcohol and drug abuse is an all too common problem in the United States. And while there may be some debate when it comes to whether addictions are in fact true diseases or they are merely bad choices, it can be agreed that addiction is a disease of denial. In general terms addictions are characterized by the extreme cravings for the desired substance and the compulsive behaviors designed to satisfy those cravings. Unfortunately, most of those behaviors have negative consequences. And by the time an addicted individual reaches the point of seeking help, they are usually devastated by the wretchedness of their addiction. This can further complicate the process of finding the best drug rehab program for a particular person’s situation.

In almost every case, as an addiction progresses the individual’s state of affairs spiral out of control, and as the addiction worsens the person will begin to feel the impact in nearly every aspect of his or her life. This can include declining health, ruined relationships, loss of employment and even legal complications. Many times loved ones feel that all they can do is stand by and watch helplessly as the person they care about loses control of their life. Other times it is family members that seek out drug rehab treatment for that person. In some instances an intervention is required to end the chaos and help the individual get the help needed to regain control in his or her life.

Whether it is a family member seeking help or the addict looking for a way to end the confusion and live life to its fullest again, sorting through information about drug rehab programs and treatment options often comes at a very inopportune time. After all, the stress levels are already at an all time high and when seeking help for an addiction, time is of the essence. Choosing the best drug rehab program really can make a difference in a person’s life for the long term. Select the wrong one and your time, money and efforts are wasted, plus, with a failed attempt at sobriety the addict loses faith in rehabilitation treatment programs and his or her self-esteem reaches a new all time low. But if you choose the right one, one that ‘fits’ the individual’s situation, circumstances, and individual preferences, then you are likely to see a lifelong success story. Obviously, it is well worth learning all you can about drug rehab treatment programs before making that crucial decision.

Some of the things you should consider are the goals the addict wants to achieve from working with the program. In some cases only inpatient treatment will suffice. But there are other instances in which a combination of treatment options may be the better option.

Detoxification is always the first stage of treatment. This is the phase of withdrawal and it is the first step toward the recovery process. There are various methods of detox in use today. Some facilities opt for a ‘no-drug’ detoxification process. This can include detox through exercise, sauna treatments, and the consumption of vitamins and supplements. Some drug rehab centers focus on using prescription medications for the detoxification process and others use a combination of techniques. It is important to find out about the method of detox used by the drug rehab center you are considering.

The recovering person will learn about ways to avoid and manage ‘triggers’ and cravings, as these will continue to be a part of life’s reality. Effective coping skills will be taught as part of the recovery process; this includes learning about conflict management, problem-solving, and communication. These skills are designed to help individuals carve out a successful future by changing inappropriate behavior patterns.

Both individual and group counseling will be part of the recovery process. Outpatient recovery usually begins immediately after completion of inpatient treatment. Specific components of both inpatient and outpatient care vary depending on the treatment facility. Once again, choosing the best drug rehab program for your specific needs is a key to long term sobriety.

Ongoing recovery meetings are available through community support groups, such as Narcotics Anonymous. However, it should be noted that these programs are based on 12-steps of recovery, which may not be ideal for everyone. The groups are not really outpatient treatment, but they are perfect for recovering individuals that are willing to take full responsibility and accountability for their addiction by sharing their journey with others. Through this process the meetings offer insight development for all that attend.

Drug Rehab Programs Pave The Path To Long-Term Recovery

Drug rehab programs ensure a new lease on life by rejuvenating the body, mind, and spirit of the drug addicts. They enable the patients to stop the use of psychoactive substances for their normal existence. They also lessen or avoid the psychological, legal, financial, social, and physical effects of these drugs on the addicts. However, addiction treatment requires addicts to admit their addiction, renounce former lifestyle, and seek a supportive social network to recover.

Drug abuse and alcoholism affect the entire family. They render the individual helpless over his or her problematic behaviors. The addicts cannot remain sober by themselves and merely treating drug abuse can never fulfill the intentions of rehabilitation. Medically assisted detoxification is only the first stage of treatment. Turning to a drug rehab center, though essential is a painstaking process. The addicts always resent and resist the matter. Good counseling can effectively make a person realize the need for help.

Tips To Choose the Right Program

A drug addiction treatment center can be opted based on its drug rehab programs, staff expertise, credentials, cost, and effectiveness of the treatment. Opting to get treated as an in-patient or an outpatient depends on the severity, stage of the disease, and one’s budget. Age and gender specific programs are also available. Loving and highly skilled professionals can help the addicts to focus and fight their own relapse signs and symptoms.

How the Programs Help

The drug rehab programs emphasize that recovery is a continuous process. Small group therapy, individual counseling, and dual diagnosis treatment along with 12-step recovery will successfully help to achieve long-term abstinence from drug and alcohol addiction. The patients become free from addictive tendencies, self-sabotage, psychological illness, and dysfunctional behaviors.

Main Aspects of the Program

Effective drug rehab programs focus on the multiple needs of the addict. Holistic treatment and family involvement form integral parts of the therapy. The drug rehab care involves the use of individual and group therapy, education, psychotherapy, relapse prevention, men’s and women’s issues, anger and depression management along with the 12-step recovery program. Educating a patient about the pros and cons of drug addiction, alcoholism and the overall benefits of recovery is essential. Continuing care programs offered by the centers support and monitor recovery.

Dual diagnosis program aims at addicts with psychiatric illness. The condition impairs the ability of the person to maintain everyday living. The therapists educate such people to manage their diagnosis and daily medication management. Incorporation of necessary life skills in the patient raises his/her self-confidence, self-esteem and instills a sense of purpose and well-being.

Drug rehab programs treat and support the patients to beat their addiction for good. They tackle the psychological dependency by helping the person to interact in a drug-free environment. The popular 12-step program and the holistic approach encourage addicts to stop using the drugs and also to change their habits. Persons find calmness, love, and inner peace that lead them to long-term recovery.